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18 October 2020

Everything you need to know about explainer video agency

In-house production, freelancer or agency? We'll show you a few factors that you can use to make your decision for or against an agency.

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Why use an explainer video agency at all?

You are the master at explaining your product or service to a business partner down to the last detail - but what about packaging the information or complex topics in an explainer video to attract new customers who have never heard of your offer before?

This is where an explainer video agency comes into play. After all, you don't want to buy an explainer video, but a tool that will help you bring visitors to your website and increase the conversion rate.

With an explainer video agency, you get just that - bundled expertise from the field of video production and, ideally, online marketing. An explainer video agency will produce a compelling video for you and also help you use that explainer video to its fullest potential. With the goal of marketing your product better.

What are the differences in explainer video creation?

Basically, the market of explainer video providers is large. From relatively simple, inexpensive variants to very sophisticated explainer videos with spectacular animations, everything is represented. The quality of the videos also differs in price - and sometimes considerably. Starting at several hundred euros up to amounts in the five-digit range, everything is possible. Therefore, you should always be aware of what you want to use the explainer video for. Is a high-quality video desired, which will certainly look top on your website, or is a simpler variant sufficient to achieve your marketing goals?

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You should always ask yourself these questions before starting a project

To find the right explainer video agency, I'll give you some questions to ask yourself. Answer these questions before you commit to a provider.

**What do I want to use the video for?

Be aware of where you want to use your explainer video and who will be watching it. Do you want to use it for paid advertising on social media or is a simple inclusion on the website enough? Give it some thought. It will significantly help you to be aware of the value of an explainer video agency.

**How much budget do I have available?

It won't help you much if you blow your entire marketing budget on a video and then the explainer video can't be adequately promoted because you don't have enough budget. Conversely, it is also important that the quality of your video meets your corporate identity standards and has the ability to convince your viewers.

Just ask some agencies to send you a non-binding offer.

**Can I use support in video marketing?

You may have already gotten a sense that with an explainer video agency, you don't just benefit from the end product of an explainer video. Reliable project management, firm deadlines and marketing experts are also included in the offer.

Personal contact - the be-all and end-all

Personal contact is extremely important. After all, you don't want to end up with a voicemail every time you have questions or need to make improvements, or you don't want to be fobbed off with standard emails. Therefore, it is best to check before placing an order whether a personal contact person is available to you during the entire order. In a personal conversation you tell your personal contact your wishes. You don't have to rack your brains over how to pack your ideas into an endlessly long e-mail.

**5. iterative reporting is a must-have!

Iterative process: sounds complicated at first. However, you should definitely know what it's all about.

In an iterative process, you as a customer always have the opportunity to participate in the production. You don't get a video handed to you at the end and then find out that it doesn't meet your requirements.

In an iterative process, you have the opportunity to give your feedback after each intermediate step (milestone). This means that after each script, storyboard sketch, storyboard illustration and animation, you can evaluate the intermediate result and thus have a decisive influence on the production.

What is a script? What is a storyboard .... ? On our animation page, the individual intermediate steps in the production are explained in detail.

**What styles of explainer videos does the agency offer?

For sure, you already have an idea of how you want your video to look like. When choosing an agency, it is important to pay attention to what styles are offered. For example, if you're looking for a flat design or motion graphics video, you can save yourself the time of calling a provider that only produces whiteboard videos.

Example whiteboard

Example Premium Video

Conclusion

An explainer video agency supports you with great service and reliable project management so that you receive your first-class explainer video on time. To help you get the most out of your explainer video tool, experts in video and marketing are available to guide you from initial consultation to integration on your website.

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Your contact persons

My team and I are always available to answer any questions you may have about your explainer film project. Just call us spontaneously or send us an email!

+44 178 547 22 30

[email protected]

Sohail Khokhar

Our video expert for your questions

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Step 1: Fill in the kick-off form

We are experts in our field - but when it comes to your idea, you are the real professional.

To understand your product and be able to present you with a tailor-made solution approach, we want to learn more about you and your product.

To do this, you will find the most important questions in our kick-off form.

To the kick-off form

Step 2 StartUp conversation

We will then present our ideas to you in a non-binding 30-minute meeting.
From the target group approach, to the content, to the design of the video and its use, your future project manager will advise you personally.

Step 3: We create your video.

In our four-stage production process, our entire team gets really creative for you - of course, you'll be there live during production.

We think about how to untie the knot in your customer's mind to help your product gain more attention and success.

Step 4 Integration of the video

The best explainer video in the world won't help you if it's not staged properly. We know exactly how effective a video can be and where it should be integrated so that it can unfold its full potential. Whether it's as a promotional tool in Facebook Ads or as a customer magnet on your website. We know what to do and are at your side as a competent partner as a matter of course.

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Unsere Bewertungen

Unsere Bewertungen von Google, ProvenExpert und co.

Markus Hauken

Sehr empfehlenswert, gute Qualität, faire und passende Preisgestaltung und vor allem sehr angenehmen Zusammenarbeit und Kommunikation. Kundenorientiert und flexibel, bedingt durch eine Umfirmierung mussten wir ein gerade fertig gestelltes Video nochmals anpassen, dies wurde sehr schnell und zu einem minimalen Aufpreis schnell und unkompliziert gelöst.

M. Oschmann

Wir sind absolut begeistert von den Videobakers.
Von der Projektabwicklung bis zum hervorragenden Ergebnis war alles Super. Wir wünschen dem ganzen Team weiterhin viel Erfolg. Herzlichen Dank!

Christian Kühn

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